We build practical tools for small businesses, not tech startups.
GoogleSiteScore is a free Google readiness audit and SEO toolkit built specifically for plumbers, dentists, contractors, restaurants, accountants, and local service businesses — the people who actually need their website to bring in real customers.
Why we built this
After auditing thousands of small business websites, we noticed the same pattern: business owners were paying $99–$399/month for SEO tools built for marketing agencies — full of acronyms, dashboards, and "actionable insights" they couldn't act on.
Meanwhile the actual problems were almost always the same boring fundamentals: a missing Google Business Profile, a slow homepage, a robots.txt blocking the site, no sitemap, generic page titles. Twelve things, fixable in an afternoon.
So we built GoogleSiteScore. Free 60-second audit. Plain English. Real fixes. No upsell, no jargon, no monthly subscription required.
What we stand for
Practical over fancy
We don't care about being clever. We care about whether a busy plumber can fix their site in 30 minutes and start getting calls.
Free where possible
The audit, the checklists, and the generators are free forever. We charge only if you want us to do the work for you.
Built for non-techies
No acronym is allowed on this site unless we explain it in the next sentence. Hover any technical term and a definition appears.
Honest about what works
We won't promise page-one rankings in a week. We'll show you exactly what's broken and what an honest 30–60 day plan looks like.
What you can do here
- Run a free 60-second website audit — get your Google Readiness Score and a fix list.
- Work through the SEO checklist — 16 items every small business site needs.
- Set up your Google Business Profile — the single highest-ROI hour of marketing you'll do.
- Read the blog — plain-English guides on ranking, indexing, and local SEO.
- Request a Website Rescue — flat-fee, done-for-you site fixes.
Frequently asked questions
Quick answers to the questions small business owners ask us most.
Related guides
Free, plain-English walkthroughs that pair with this tool.
Why Your Website Isn't Ranking on Google (And How to Fix It)
If your business website is invisible on Google, it's almost always one of seven fixable problems. Here's how to find them — without hiring an agency.
Read guide SEO BasicsThe Beginner SEO Checklist: 21 Things Every Small Business Site Needs
A complete, prioritized SEO checklist for small businesses — from claiming your Google profile to fixing your meta descriptions. Print it and tick it off.
Read guide SEO BasicsHow Small Businesses Rank Faster on Google (The Real Playbook)
Big agencies talk about 6-month timelines. Small businesses don't have 6 months. Here's the actual order of operations to start ranking inside 30 days.
Read guide