Healthy growth rates
Natural link growth is steady and uneven — a few new referring domains per week, the occasional spike from a viral post or PR mention. Sudden bursts of dozens of new domains in a day, all with similar anchor text, look like paid links and can trigger algorithm penalties.
Aim for 5-20 new referring domains per month from a mix of sources: guest posts, resource mentions, journalist quotes, podcast appearances, and natural mentions earned by good content.